Loyalty Card System for individual businesses or business associations and communities.

It’s All About Loyalty - Retain customers and increase shopping frequency with Loyalty cards.

How sticky is your business?
In today’s competitive retail environment, the battle to retain customers is fierce. The winners are those who establish and maintain one or more competitive advantages in the minds of their customers. A loyalty program can be a powerful means of creating a compelling reason for consumers to prefer one business over another. With a Loyalty Card in her wallet, a customer is much more likely to choose that merchant the next time she makes a purchase.

Points for purchases
The first step in creating a Loyalty Program is to decide what point value to assign to customer purchases. Our recommendation is that you keep it simple and award one point or more for every dollar a customer spends.

Award levels & Redemption’s
The next step is to decide what reward(s) to give your customers when a specific point level is reached. Rewards can be products, services, discounts, or spendable value added to the card. Each time an Award Level is reached, the BNB Loyalty System will display a message advising the merchant and cardholder that the cardholder is eligible to redeem an award at that time. The cardholder has the option to not redeem an award and continue accumulating points in the program. Awards are given by the merchant according to their specific program rules.

The Loyalty Receipt
The terminal prints a receipt which tracks the points added to the customer’s Loyalty account and provides a total for all points accumulated to date and available for redemption (point balance). To eliminate confusion, no previous redemption’s are shown.

Terminal applications
All of the terminals and applications that process Stored Value / Gift Card transactions can also be set up to process transactions for the Loyalty Program.

Reports
The system will provide reports indicating loyalty points earned through purchases, a summary of redemption’s, transactions voided, balance inquiries and other activity relative to that merchant’s program.

Data Mining
Through BNB’s web-based Virtual Terminal application, customer demographic information can be tied to a specific card number and stored in our host database. This database can be used to target marketing campaigns to specific customers based on a variety of card usage criteria.

BNB has a simple pop up web form that can easily be added to a merchant web site to allow cardholders to “register” cards themselves by entering their personal identification information.

BNB fully understands the mutual benefits of a loyalty card system for both the customer and the merchant. We invite you to contact us for a more detailed discussion about how BNB Loyalty Card Systems can work for you.

BNB’s Rewards and Gift Card Systems

BNB is the first community-based Rewards card system that helps strengthen communities by bringing local businesses and their customers closer together.

How BNB’s Rewards & Gift Card Systems works.

Merchants subscribe to our “Biz in a Box” service which includes their very own branded Rewards Card & Gift Card Systems.

Biz in a Box merchants purchase pre-printed Rewards Cards and Gift Cards customized with their business name and logo. The merchant distributes their branded Rewards cards to their customers as they walk in and/or through a targeted mail campaign to potential customers throughout the neighborhoods near their business. Merchants can also immediately start selling Gift Cards through Biz in a Box thus creating additional revenues.

New Rewards card customers can register their cards on line from home or in the merchant’s store by using the Biz in a Box wireless system making the registration process simple. Vital customer data including; their likes, dislikes and buying preferences are gathered through a simple survey and giving the merchant important information about their customer. The information provided allows you to offer Rewards card members targeted offers of goods and services matched to their profiles. As Rewards Card Holders patronize participating businesses they accumulate points towards discounts, rewards or VIP benefits, which they can redeem at any participating business.

What makes Rewards Card Systems work?

According to an AC Nielsen survey, 64% of US households said loyalty programs were important in shopping.

Loyalty cards tap into our need to belong; to be recognized; and to be rewarded. More than 50% of Americans use them regularly.

Affinity cards are the 3rd most popular plastic card in the US, right behind credit and ATM cards.

Our Community Based Rewards card system is exactly what is says; community based. A customer may have registered his Rewards card with a local coffee shop or beauty salon, but that’s not the only place it works! Our BNB Rewards cards work with all participating business in the customer’s local community. Each time a cardholder make a purchase in a participating business and presents their card, value points are earned. All the points earned are valid at all businesses in the local community network.